Trusted by e-commerce, product & identity teams
Get the E-commerce Passkeys Whitepaper
Learn how leading e-commerce brands deploy passkeys to lift conversion, cut SMS OTP costs & turn guest checkouts into logged-in customers - with case studies, KPIs & rollout playbooks.
Passkeys for E-commerce Whitepaper
- 45-page guide: KPIs, ROI & deployment patterns
- Real-world data from Visa, Amazon, Shopify & Best Buy
- 10 core KPIs to measure passkey success in e-commerce
These e-commerce brands have rolled out passkeys:
Exclusive e-commerce passkey insights
Why the E-commerce Passkeys Whitepaper matters
64% vs 52%
Logged-in vs guest conversion
Logged-in customers convert 12pp higher. Passkeys close the gap without forcing account creation.
+10pp
Higher login success rate
Every percentage point of login success translates directly into recovered checkout revenue.
80%
cut in OTP spend
Learn the math behind replacing SMS OTPs with passkeys
The most comprehensive collection
What's inside?
The Auth Bottleneck
Why 70% of carts are abandoned and 35-60% of users drop at the login wall
Strategic Benefits
Security, customer experience, cost savings and revenue uplift - the four levers
E-commerce Case Studies
How Visa, Amazon, Shopify and Best Buy rolled out passkeys
10 Core KPIs
Activation, success rate, drop-off, ATO and cost - with industry benchmarks
ROI Math
Conversion uplift, SMS OTP savings and helpdesk cost reduction
Day-2 Playbook
Why most rollouts plateau below 15% adoption and how to close the gap
For e-commerce decision makers
Who should read it?
Heads of E-commerce & Digital | CTOs / VPs of Engineering | Product Managers for Checkout & Login | Growth & Conversion Leads | CISOs & Fraud Teams
Download the full whitepaper
Get the complete E-commerce Passkeys Whitepaper with KPIs, ROI math, case studies and rollout patterns.
- Free download
- 45-page comprehensive guide
- 10 core KPIs with industry benchmarks